50 Cent Explains Concept & Sound Of ‘Animal Ambition’

50 Cent is currently promoting his latest line of Star Wars and sports edition of SMS Audio headphones at CES in Las Vegas where he is also chatting with different outlets about the new products, his partnership with Timbaland and Carmelo Anthony, and upcoming music.

In a sit down with Sonic Electronix, 50 talked about the headphones and line and then the status of his forthcoming album Street King Immortal which he says will be preceded by Animal Ambition project. At the 3:56 mark, Curtis explains the concept and the sound, terming it as being about “prosperity”.

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